Ferrous Atelier Brand Guidelines Mini Book
A six slide 1920x1080 brand guidelines deck in graphite, iron oxide red and bone: a geometric FA monogram (block F and arched A) on an eight unit construction grid with guide circles, a dashed clearspace diagram with X measures and minimum sizes, three tall colour swatches with HEX, RGB and CMYK plus a 60/30/10 ratio bar, a Kalnia and Albert Sans type specimen with a scale, imagery photo slots with do and avoid notes, and fascia, business card and swing tag applications. Precise, crafted and editorial, every slide shares a running head, a hairline rule and a numbered section footer on a single 120 px margin.
What's inside
- Pages: 6 pages
- Size: Widescreen slide, 1920 × 1080 px
- Full resolution export: 1920 × 1080 px
- Print size: About 6.4 × 3.6 in (16.3 × 9.1 cm) at 300 dpi
- Fonts: Albert Sans and Kalnia
- Layers: 82 text layers, 3 photo layers and 177 shapes
Colour palette
- #a4442a
- #eeeae2
- #23262a
- #3a3e44
- #e3ddd2
Good for
- Brand guidelines or brand book for a small studio
- Logo handover deck for a design client
- Visual identity presentation
- Style guide for a craft or furniture maker
- Agency case study slides
- Brand refresh pitch to stakeholders
- Internal design system overview
How to make it yours
- Start with the largest text, the "Kalnia specimen" layer set in Kalnia, and swap in your own words.
- Then rewrite "Title" (Kalnia) and "Sample headline" (Kalnia) with your details.
- Replace the 3 photo layers with your own pictures.
- Change the background from #23262a to your own colour, then recolour the accents in #a4442a and #eeeae2.
- Keep the 6 pages you need, duplicate the ones you want more of and delete the rest.
- Export a print-ready PDF for the printer, or a PNG to share online.
About business document templates
Invoices, quotes, price lists, and gift vouchers that look as considered as the work you bill for.
Tags
brand guidelines, brand book, logo, monogram, construction grid, identity, presentation, editorial, craft
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